Project Code: STATE-USA-CA-102
|Project Title||U.S. Passport and Travel Video|
|Project Summary||Create digital video(s) about international travel with the U.S. passport book and/or card. The target audience is Millennials.|
|Agency||Department of State|
|Number of Interns||2|
We are looking for a creative and fun digital video approach to reach Millennials, highlighting international travel with the U.S. passport. We plan to use the video(s) for YouTube and social media.
-Length: Either one 30 second to one minute video or a series of short 10 second videos.
-Requirements: A candidate who is creative and takes initiative. The candidate must have experience in creating digital videos. We may ask you to provide a sample of your previous work. The ability to add music to a video is a plus. The video(s) must incorporate the U.S. passport.
-Target audience: U.S. citizens, ages 16-37, single, married, travelling on a budget, studying abroad, in college, professionals, adventure enthusiasts
-How can we brand international travel with the U.S. passport, so that young adults automatically think of getting their U.S. passport?
-How can we brand the U.S. passport as both necessary and appealing to Millennials?
To become more familiar with our product, visit https://travel.state.gov/content/travel/en/passports.html
To view our current videos, visit https://travel.state.gov/content/travel/en/passports/apply-renew-passport/videos.html
Videography we like: